Responsive Design - what you need to know

Responsive design

Google has started to penalise websites that aren't mobile or tablet friendly. See our article why. On the right is a responsive site we have made that shows what's possible.

Many web designs are being made that 'respond' to the size of the window they are in. Simply speaking, this is what responsive design is - a site that fits whatever device that you are viewing it in.

It used to be that a new design had to be made for each device that could be viewing the site, but now the styling can be set to match the window size, so one site fits all ...however, be warned - its not that simple.

Usually what happens is that the various elements in the larger site fold under each other, so you get a longer thinner site as you narrow down the width. But there are some things that just wont squash up and still look OK - for example banners that go along the top of a site simply get too small to read, some logos also won't squish down, forms also can get way too long if there are many fields to fill in, shopping carts sometimes won't work well, and so on.

A way around the unreadable text issue is to turn the item off once its gets down to a certain size. As time goes on more solutions are being found to render a site more effectively.

Here is a nice article about it all in webdesignerdepot.com. Look halfway down to see why things are not that simple.

Why Google+ is good for your company

GooglePlus

Circles

You can control who sees your content by dividing up your followers into groups called Circles. This is different from Facebook and Twitter and allows you to finely control how your content is seen, providing tailored content and a unique online experience for your clients. In this way you can offer new products, specific services and relevant updates to them.

Hangouts

Hangouts allow Google users to have private video conferences with a selected list of people. These can be for tutorials, demos and Q & A sessions for your clients, as well as for business meetings, planning and so on within your company / organisation.

Search Integration

Google+ is at the centre of the merge of social networking and search. So Google is integrating Google+ into more of its features, from social annotations to its search results to a hashtag and search facility within Google+. Having good relevant content in Google+ posts will become more important as time goes on.

Give us a call on 0844 371 8355 or contact us and we can give you a hand with your social media plan.

How can Facebook help your Business?

Facebook

Often the first thing that comes to mind when I hear the word 'Facebook', is millions of people with nothing better to do than share what they had for breakfast that morning. What possible use can that be for my business or any business for that matter? Well, already in that first sentence is half the answer. More than half a billion people use Facebook every day and with over 1 and a half billion users in total, that's an incredibly large number of potential clients. By creating a Facebook page not only will you have access to this huge number of possible clientele but it also gives you the opportunity to interact with your customers and the ability to generate trust.

How can Facebook generate trust in my Business?

When people are faced with two companies who both offer the same service, they are 90% more likely to use the company they know a friend or family member recommends or 'Likes' than one that is 'unknown'. By encouraging your current clients, previous clients and friends and family to like your page you are increasing your business's chance of not only reaching new people but also getting them to use your company.

Read more ...

4 Important Points to Think About Before Getting a Website

web designSometimes I find that when a customer approaches me about building them a website, they don't always know why they want one or what they really need one for. We often don't take the time to think about ‘why’ and rather just panic over the idea that we ‘should’. So here are a few points for you to think about before even approaching a web design company or attempting building a website yourself.

1. Why get a website?

First of all you should ask yourself why you want a website. What do you want it to do for you? It’s important to know why. For example; you are a photographer, you have a lot of photos and you want somewhere to display your work online, for others to see and give you feedback.

Read more ...